1. Could you introduce yourself and tell us about you? Your current / recent jobs and employers? Previous companies and jobs?
She has more than 8 years of working experience, mostly focused on overseas marketing. Her last role was with XXXX as an Integrated Marketing Communications Lead. Previous to this, she was the Overseas Marketing Manager for XXXX, handled about 4-5 people in her team and was basically responsible for several high-end British Hi-Fi brands including Wharfedale, Quad, Audio Lab, and more. Her responsibility back then includes product marketing, launching of campaigns, PRs, and all marketing-related materials including offline exhibitions; she was involved back then with R&D teams in finding out the key selling points of their product, find a language to explain their technical concept to end users, and to their platforms as well. She was also the one who acted as the coordinator between the China headquarters and UK/US teams.
2. What skill(s) / experience would you self-describe as strongest or specialist in?
Strongest skill would be project management and considers this as an essential skill to launch a product; she’s good with coordinating with different department and stakeholders including distributors, end-users, dealers, and more. She’s also very keen to details and focuses even on small things that could affect their materials and manuals. Previously, she was responsible for launching a very successful product called Super Linton speakers where they got about 20M USD in revenue.
