- Could you introduce yourself and tell us about you? Your current / recent jobs and employers? Previous companies and jobs?
He has over 9 years of experience in the industry. He started his career as an analyst at a mobile game studio in Shanghai, supporting a top-performing social casino game for about 4.5 years. In that role, he was the sole data analyst and also assisted with community management and localization. After that, he moved to NetEase and spent around 2.5 years in a strategy role. His work involved preparing market reports, supporting studio strategies, and coordinating with overseas studios to explore publishing opportunities. He was part of a specific domestic strategy team—not the broader investment strategy group—focusing on internal department needs.
- What skill(s) / experience would you self-describe as strongest or specialist in?
Given his background, he’s well-versed in large gaming companies operate in China and he gained valuable experience working closely with local teams and navigating language and cultural nuances.
- Do you have the lists of key criteria’s according to the clients’ requirements?
Currently, he’s with XXXX in a team called SCC, which focuses on the shooter game market. His role is similar to his previous strategy work but centered on a specific genre. He conducts market research to guide game development, helps assess potential investments in early-stage game studios, and collaborates with both internal teams and external partners. His responsibilities include evaluating pitches at various stages—from concept to prototype—and offering feedback on gameplay, monetization, and long-term operations. He also supports publishing efforts for an unannounced in-house project, working closely with XXXX’s user research team.
