consultative, b2b, full sales cycle, lead generation, negotiation, SMEs, MNCs

He has over 9 years of experience, including nearly 9 years specializing in sales and business development. His career is marked by a versatile range of roles, from founding start-up operations to leading sales teams within global Multinational Corporations. He is currently a Business Development Manager at XXXX, a global leader in AI-driven process automation with 14 offices worldwide, where he manages the Malaysian market with a strategic focus on upper mid-market to enterprise-level companies (specifically those with revenues exceeding 1.5 Billion MYR). Previously, he held a prominent leadership role at XXXX (a subsidiary of AirAsia), where he managed a team of five and oversaw the entire Malaysian sales operation. His expertise covers the full sales cycle, from lead generation to contract negotiation, and spans diverse market segments from SMEs to global MNCs. His career includes significant leadership and entrepreneurial milestones, such as serving as a founding member of the Malaysia office for ECE, where he built the business from the ground up alongside the CEO.

2.       What skill(s) / experience would you self-describe as strongest or specialist in?

Strongest skills would be consultative selling, developed specifically during his tenure in tech sales. He excels at need-based selling, utilizing deep questioning to uncover a customer’s true objectives and underlying pain points. And strong ability to align technical solutions directly with the specific business challenges and “pains” a client is experiencing. Moreover, he describes himself as “easy to talk to,” allowing him to bridge the gap between professional and personal connections with ease. His ability to build trust encourages clients to share insider feedback and personal thoughts regarding their company’s internal dynamics. He leverages these personal insights and “behind-the-scenes” information to navigate internal hurdles and more effectively close complex sales.

3.       Do you have the lists of key criteria’s according to the clients’ requirements?

He has over 9 years of experience, including nearly 9 years specializing in sales and business development. At his current company, XXXX, he has proven his ability to handle significant financial scale, closing annual contracts worth up to $700,000 and total contract values reaching several million dollars over 3-to-5-year periods. While he has not sold infrastructure-level server solutions (like direct AWS, GCP, or Azure instances), his entire tech sales career is rooted in the SaaS (Software as a Service) and cloud ecosystem: He has spent the majority of his career selling cloud-based software across different industries and provided B2B logistics services integrated with a proprietary cloud-based application for customer utility.