Professional Audio Loudspeakers Marketing Exhibitions Sound System
1. Could you introduce yourself and tell us about you? Your current / recent jobs and employers? Previous companies and jobs? After her studies, she found a job within the audio industry because of her passion in sound. She started off as a Sales but after few years, her boss had the confidence to give her a better position so she got promoted to a Sales Manager where she was responsible for all the marketing and sales side of their productions. She was with XXXX and was handling Pro Audio Technology; they obtained many countries for exhibition such as the US, Germany, Russia, Dubai, Indonesia, and more. After 8 good years there, she was asked by one of her colleagues to join his newly built company where she got involved from zero to one; she helped build everything from website, catalogue, marketing research, and the brand from ground. She is now with XXXX as a Sales Director and after building the company, they are now planning to obtain more international exhibitions within Europe market. On a daily basis, she checks their existing customer, cooperate with them on their orders, details, and feedbacks; she also develops new customers and search customers on different platforms like Facebook, LinkedIn, Alibaba, and Google. 2. What skill(s) / experience would you self-describe as strongest or specialist in? Strongest skill would be everything about the audio industry including audio technology, market information, and customers/connections in the same space. She has always worked with clients, contractors, wholesales, and distributors in developing their businesses through sound system equipment and solutions provision. The past few years, they were focused into building the brand and the company itself and just last year, they got one of their biggest sales which was 10K RMB in total for a single deal. 3. Do you have the lists of key criteria’s according to the clients’ requirements? Has been doing audio-related sales and marketing since the beginning of her career, so for about 14+ years now; strong with professional audio products including speakers, sound systems, loudspeakers, and more. Her coverage is mostly China and APAC; also has touched the European market. Their customers are mostly their partners since they do their own brand; their partners then would be the one to sell their products to end users. Some of her biggest customers are US-based, Mexico-based, and another Portugal-based one. Two sales people works with her right now and she directly reports to their CEO/Business Owner.
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